Looks like Black Friday price matching wars. Amazon had it as a deal of the day for $220 last week.
SanDisk Ultra II 2.5" 960GB SATA III Internal Solid State Drive (SSD) SDSSDHII-960G-G25 - Newegg.com
http://www.amazon.com/SanDisk-Ultra-2-5-Inch-Height-SDSSDHII-960G-G25/dp/B00M8ABHVQ/
No tax and $25 off Newegg with AMEX deal for me, so I went with Newegg.
SanDisk Ultra II 2.5" 960GB SATA III Internal Solid State Drive (SSD) SDSSDHII-960G-G25 - Newegg.com
http://www.amazon.com/SanDisk-Ultra-2-5-Inch-Height-SDSSDHII-960G-G25/dp/B00M8ABHVQ/
No tax and $25 off Newegg with AMEX deal for me, so I went with Newegg.